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Reddit says a drop in search traffic might hurt user growth in the fourth quarter.

ResultsRead the original at Benzinga
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Reddit's third-quarter sales and ad growth were strong, but its fourth-quarter sales forecast fell short and search referrals are dropping. If that continues, daily users could fall, putting future ad growth at risk.

RDDT · Reddit, Inc.

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The AI's read

Strong ad results and better app retention show Reddit can still attract advertisers and keep more new users. But search referrals fell, and management warned daily users could drop if that continues. That could leave advertisers with fewer people to reach, so the risk to future user growth outweighs the strong completed quarter.

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