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KFC is switching from Pepsi to Coca-Cola drinks after almost 40 years, making Coca-Cola stock popular.

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Coca-Cola gains KFC’s U.S. restaurants as a source of sales and brand visibility. Pepsi remains involved with KFC abroad, so the change is limited to the U.S.

KO · The Coca-Cola Company

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Restaurant drink deals can bring sales and brand visibility, and the source says large chains rarely switch. KFC adds U.S. reach for Coca-Cola, though Pepsi stays involved with Yum and KFC outside the United States. That makes this a gain for Coca-Cola, but not a complete break with Pepsi.

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